Benefit Cosmetics Pop Up

7 James Street, Covent Garden
18th – 31st March


To celebrate the launch of the PORECARE collection in style and discover your best skin yet!

Benefit Cosmetics is gearing up to launch its new Pore Care category with a pop-up shop in London’s Covent Garden.

From 18-31 March 2023, the Pore Wash pop-up will be located at 7 James Street and promises to offer a “sensorial playground area” where visitors can try out new products, win prizes, and receive expert advice.

The event aims to enhance the shopping experience by introducing customers to products through diagnostic tools; virtual TikTok live streaming, a panel with industry experts, and immersive masterclasses.

Pore Care by Benefit Cosmetics comprises six skincare products that help “minimise, clear, and smooth the look of pores”.

The range includes a Pore-Purifying Foaming Cleanser, Pore-Refining AHA+PHA Toning Foam, Pore-Clearing Makeup-Removing Cleansing Oil, Pore-Clearing Clay Mask, Lightweight Smoothing Moisturiser for Pores, and Quick Smoothing Pore Mask.

This collection complements the brand’s existing POREfessional range, which features a variety of face primers and a setting spray.

The launch is an extension of Benefit’s skincare offering, which already includes a facial cream, eye cream, face moisturiser, and cleansing exfoliator.

If you want to explore the new Pore Care collection and experience Benefit Cosmetics’ innovative pop-up, head to Covent Garden and book your ticket in advance.

The Pore Wash pop-up promises to be an exciting and educational event offering beauty lovers a unique shopping experience.

Book your tickets