Reformation

Reformation began by selling vintage clothing out of a small Los Angeles storefront in 2009. We quickly expanded into making our own stuff, with a focus on sustainability. Today, we make effortless silhouettes that celebrate the feminine figure and pioneer sustainable practices, focusing on people and progress each step of the way.

Reformation’s mission
is to bring sustainable fashion to everyone.

Our people
There are people behind the clothes we make, and we put them first. Too often garment workers are subject to terrible conditions. That’s why we built our own factory in Los Angeles, where we work with awesome people from all over the world. It’s our responsibility to create a safe, healthy, and fair working environment for our teams, and for workers throughout our supply chain. We do so through partnerships with industry groups like the Fair Labor Association, conducting on-site social responsibility audits, and a commitment to ensuring workers have a voice in our organization.

27 KING STREET
COVENT GARDEN
LONDON
WC2E 8JD


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Monday: 10:00 AM - 08:00 PM Tuesday: 10:00 AM - 08:00 PM Wednesday: 10:00 AM - 08:00 PM Thursday: 10:00 AM - 08:00 PM Friday: 10:00 AM - 08:00 PM Saturday: 10:00 AM - 08:00 PM Sunday: 12:00 PM - 06:00 PM